Koopmen Ostbo Marketing

6/21/11
KO's Integrated Marketing Communications Approach Hits the Streets with The Orchard Bar Summer Bounty Tour

Managing an Orchard Bar branded street team, orchestrating a proactive outreach strategy to secure earned media on various channel platforms, and overseeing and uploading social media communication, KO's collaboratively project team is running Orchard Bar's Pacific Northwest Marketing Communications Campaign at full speed. The three-pronged campaign approach will work to increase consumer and channel demand and brand recognition, ultimately increasing sales and channel distribution.